PAUL Bakery UK is supporting Future Dreams during Breast Cancer Awareness Month, donating 20% from every Pink Fraisier Cake sold online throughout October.
Future Dreams works to provide practical and emotional support for people diagnosed with breast cancer, promote breast health awareness and raise funds for research.
PAUL has selected its Pink Fraisier Cake for the fundraising initiative.
The cake combines Genoese sponge, mousseline cream and fresh strawberries with a pink marzipan finish.
It is available online in a range of sizes and can be personalised with a message.
The October campaign continues PAUL’s existing relationship with Future Dreams, with the bakery encouraging customers to support the charity through purchases during the month.
Frankie Edwards, Head of Marketing at PAUL, said: “We’re proud to once again show our support for Future Dreams and the brilliant work they do this Pink October.
“Breast cancer affects so many people and their loved ones, so we hope our customers will join us in supporting this vital cause and making a difference through one of our much-loved bakery favourites.”